Lift ticket prices hit $10 (from 1973!)

1973: Lift ticket prices hit $10 from the Aspen Times

July 24, 2006 : In celebrating the 125th anniversary of The Aspen Times, we are printing a story or two from each year the newspaper has existed - 125 historical selections in 125 days. This series is in conjunction with the Aspen Historical Society.

1973: Lift ticket prices hit $10Daily lift and ski school rates at Aspen Mountain, Buttermilk-Tiehack and Snowmass for the 1973-74 season were announced this week by Darcy Brown, president of the Aspen Skiing Corp.The Forest Service and the Ski Corp have agreed that a limit of 3,000 skiers a day is desirable to preserve quality skiing on Aspen Mountain. This figure was exceeded at times last winter. As is the practice with most ski areas, the Ski Corp. will offer different daily lift rates for the high and low seasons next winter. From opening day, Thanksgiving, through Dec. 14, and from March 30 through the April 14 closing date the fee will be $9, the same as last season. From Dec. 15 through March 29, the rate is $10. Three-day convenience tickets will be offered at three times the daily rate with no discount. These tickets are valid for four days after purchase. A new six-day ticket will entitle purchasers to ski all four Aspen-area mountains - the three facilities of the Aspen Skiing Corp., as well as Aspen Highlands. A recently formed joint venture of the two skiing companies called Aspen Reservations, Inc., will direct this operation. (June 14)